Prepaid MRR

Description:

Prepaid MRR is the total recurring revenue you have collected from customers, but haven't provided the service for yet.

Prepaid MRR is the money you'd have to pay back if all your annual subscribers would cancel and request a full refund for the months they haven't used yet.

Use:

Estimate the upcoming cost to serve annual subscribers.

Target:

Having customers in long-term plans is a good thing, so you'll want the prepaid MRR to be as high as possible.